|Subaru "Share The Love" event, gear up for adventure, AWD challenge, winning photos, pet safety plus much more.|
Subaru Doubles the Love
We are thrilled to announce that Subaru of America, Inc. will donate up to $10 million to charitable partners during its sixth annual "Share the Love" event. That's twice the amount donated in any previous year!
From November 21, 2013 to January 2, 2014, Subaru will donate $250 for every new Subaru vehicle sold or leased to the customer's choice of the following charities: ASPCA®, Make-A-Wish®,
Meals On Wheels Association of America, National Park Foundation and Teach for America.New to the event this year, Subaru retailers invited 250 local charities to participate as the sixth charity along with the five national charities.
"We are excited to be able to share more love with more charities – including the charities in our owners' backyards," said Subaru chief marketing officer Dean Evans. "By the end of this year, Subaru could give up to $35 million to diverse and worthy causes."
Did You Know?
In 2012, Subaru donated $5 million to "Share the Love" charities and over the course of the five-year program, Subaru has donated a total of $25 million.
Subaru AWD Challenge
Have you ever wondered what exactly it is that makes Subaru Symmetrical All-Wheel Drive so special? Many drivers agree it's the exceptional control and handling it offers on slippery roads. But don't take our word for it – watch this video to see an independent team test a Subaru sedan and four vehicles from other manufacturers on a wet, polished concrete surface.
Subaru Symmetrical All-Wheel Drive excels on dry surfaces, too! Pro driver Emile Bouret explains the benefits of Subaru Symmetrical All-Wheel Drive as he laps a private test track.
Meet the All-New 2015 WRX
Fresh from its debut last month at the 2013 LA Auto Show, the 2015 model is the best-performing, best-handling WRX. Ever.
|•||High-performance suspension with 41 percent stiffer unibody for precision handling and response|
|•||A sharper turn-in thanks to quicker 14.5:1 steering and all-new active torque vectoring|
|•||An all-new, twin-scroll turbocharged, direct-injection engine pumps out 268 hp and 258 lb-ft of torque|
|•||Subaru Symmetrical All-Wheel Drive means it can handle all kinds of fun in a variety of conditions|
|•||A whole new sporty interior packed with an all-new premium audio with 9 Harman Kardon®1 speakers|
Watch the unveiling.
Take a guided tour now!
Aha™ by Harman
Stay Connected in Your Subaru
Using Aha1, create personalized stations with your favorite music, news and podcasts and access an array of location-based services like nearby parks and real-time fuel price and weather updates. Download it now on your smartphone, connect to your Subaru dashboard and choose from more than 40,000 stations. New additions this month include stations from 8Tracks and BlogTalkRadio.2
... and win prizes!
Project Aha, sponsored by Harman International, kicked off November 12. Listen to tracks from 100 "unsigned" bands and vote for who you think has what it takes to top the billboard charts. By voting, you automatically have a chance to win Harman Kardon headphones and other prizes. Learn more.
Exclusively for Subaru Owners
The Guaranteed Trade-In Program (GTP) guarantees the trade-in amount you will receive for your qualified Subaru vehicle when a new, later model year Subaru vehicle is purchased. Subaru GTP enrollment comes with every consumer purchase, and the Guaranteed Trade-In Value is good for six years from the original warranty start date. This is unmatched in the industry!
In case you missed it! Get a behind-the-scenes look at Subaru EyeSight3 with pro driver Emile Bouret. It's available now on 2014 Subaru Outback, Legacy, and Forester models. Learn more.
Fast Lane: Subaru BRZ
Ride with veteran autocross champion Bart Hockerman as he maneuvers his BRZ around the autocross course at the 2013 SIA Subaru Challenge. Find more videos and articles here.
10 Years, Zero-waste
We're proud to say that the Subaru of Indiana plant has been zero-landfill for nearly 10 years. See for yourself.
PHOTO CONTEST WINNERS
Feast your eyes on the grand prize winning photo for the Drive Performance Catching Air photo contest!
Congratulations and thanks to Matthew Landers, who photographed this image featuring driver Erika Detota and co-driver Mary Warren in the 2013 Empire State Performance Rally. Clocked at 105 miles-per hour, the all-woman team took 2nd place in its class.
View more winning photos!
The latest issue of the owner lifestyle magazine from Subaru features:
The newest issue of the magazine for Subaru performance enthusiasts includes:
What You Should Know About Pet Restraints and Safety
Subaru and the Center for Pet Safety (CPS) recently teamed up to conduct rigorous crash testing on commonly available pet safety harnesses using realistic, specially designed crash test dogs.
The crash tests uncovered serious flaws in many of the popular pet restraints currently on the market, with many resulting in catastrophic failure. The performance data will assist in the development of the first harness safety standard and test protocols that will serve as guidelines to the pet products industry.
"Safety for all passengers, including our pets, is very important to Subaru and to our drivers. Selecting the wrong harness could be just as detrimental as not using one at all," said Michael McHale, Director of Communications at Subaru of America, Inc.
Sleepypod's Clickit Utility Harness has been identified as the 2013 Top Performing Harness. To view the full study results please visit CenterforPetSafety.org.
CPS is a non-profit research and advocacy organization dedicated to companion animal and consumer safety.
|Did You Know? There are currently no performance standards or test protocols in the U.S. for pet travel products. Subaru is helping to change that!|
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Wanted: Your Subaru love story. Joy rides. Adventures. Love notes. Share your story.Need service? Looking for your next Subaru? Locate a retailer.
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1Harman Kardon and Aha are registered trademarks of Harman International Industries, Inc.
2Compatible smartphone and free Aha app required. Data provided by smartphone is displayed on navigation screen. Some state laws prohibit the operation of handheld electronic devices while operating a vehicle. Smartphone apps should only be launched when vehicle is safely parked. Aha is a trademark of HARMAN International Industries, Inc. Your wireless carrier's rates may apply.
3EyeSight is a driver-assist system which may not operate optimally under all driving conditions. The driver is always responsible for safe and attentive driving. System effectiveness depends on many factors such as vehicle maintenance, and weather and road conditions. Please remember to turn off EyeSight when going through a car wash. See Owner's Manual for complete details on system operation and limitations.
iPad is a registered trademark of Apple Inc.
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