Subaru "Share The Love" event, gear up for adventure, AWD challenge, winning photos, pet safety plus much more. MySubaruDrive MagazineDrive Performance Magazine
Subaru Insider Subaru - Confidence in Motion
Linking Subaru owners to current news and hot topics at Subaru of America, Inc.
In the December 2013 issue:
• Subaru Doubles the Love
• Subaru Forester Wins it Again
• Meet the All-New 2015 WRX
• Subaru AWD Challenge
• Gear up for Adventure
• Photo Contest Winners
• Three New Cool Clips
• How Safe are Pet Restraints?
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Subaru "Share the Love" Event
Subaru Doubles the Love

We are thrilled to announce that Subaru of America, Inc. will donate up to $10 million to charitable partners during its sixth annual "Share the Love" event. That's twice the amount donated in any previous year!

From November 21, 2013 to January 2, 2014, Subaru will donate $250 for every new Subaru vehicle sold or leased to the customer's choice of the following charities: ASPCA®, Make-A-Wish®, Meals On Wheels Association of America, National Park Foundation and Teach for America.New to the event this year, Subaru retailers invited 250 local charities to participate as the sixth charity along with the five national charities.

"We are excited to be able to share more love with more charities – including the charities in our owners' backyards," said Subaru chief marketing officer Dean Evans. "By the end of this year, Subaru could give up to $35 million to diverse and worthy causes."

Did You Know?

In 2012, Subaru donated $5 million to "Share the Love" charities and over the course of the five-year program, Subaru has donated a total of $25 million.

Click the logos to read
more about each Subaru
partnership in Drive!

ASPCAMake-A-Wish Meals On WheelsNational Park Foundation Teach for America
Subaru AWD Challenge

Have you ever wondered what exactly it is that makes Subaru Symmetrical All-Wheel Drive so special? Many drivers agree it's the exceptional control and handling it offers on slippery roads. But don't take our word for it – watch this video to see an independent team test a Subaru sedan and four vehicles from other manufacturers on a wet, polished concrete surface.

Subaru Symmetrical All-Wheel Drive excels on dry surfaces, too! Pro driver Emile Bouret explains the benefits of Subaru Symmetrical All-Wheel Drive as he laps a private test track.

Take a guided tour of the 2014 Subaru Legacy! 2014 Subaru Legacy
Meet the All-New 2015 WRX

Fresh from its debut last month at the 2013 LA Auto Show, the 2015 model is the best-performing, best-handling WRX. Ever.

High-performance suspension with 41 percent stiffer unibody for precision handling and response
A sharper turn-in thanks to quicker 14.5:1 steering and all-new active torque vectoring
An all-new, twin-scroll turbocharged, direct-injection engine pumps out 268 hp and 258 lb-ft of torque
Subaru Symmetrical All-Wheel Drive means it can handle all kinds of fun in a variety of conditions
A whole new sporty interior packed with an all-new premium audio with 9 Harman Kardon®1 speakers

Watch the unveiling.
Take a guided tour now!

The All-New 2015 Subaru WRX
  Aha by Harman
Aha by Harman
Stay Connected in Your Subaru

Using Aha1, create personalized stations with your favorite music, news and podcasts and access an array of location-based services like nearby parks and real-time fuel price and weather updates. Download it now on your smartphone, connect to your Subaru dashboard and choose from more than 40,000 stations. New additions this month include stations from 8Tracks and BlogTalkRadio.2

... and win prizes!

Project Aha, sponsored by Harman International, kicked off November 12. Listen to tracks from 100 "unsigned" bands and vote for who you think has what it takes to top the billboard charts. By voting, you automatically have a chance to win Harman Kardon headphones and other prizes. Learn more.

Exclusively for Subaru Owners

The Guaranteed Trade-In Program (GTP) guarantees the trade-in amount you will receive for your qualified Subaru vehicle when a new, later model year Subaru vehicle is purchased. Subaru GTP enrollment comes with every consumer purchase, and the Guaranteed Trade-In Value is good for six years from the original warranty start date. This is unmatched in the industry!

Get Trade-In Value
Subaru. The only three-time winner of Motor Trend's Sport/Utility of the Year® award.
Subaru Forester Wins It Again

Motor Trend announced that the Subaru Forester won Motor Trend's 2014 Sport/Utility of the Year®. Subaru is the only manufacturer to win this award three times – the most wins in the Sport/Utility category. In the past six years of evaluation, Subaru has had three winners – the 2014 Forester, 2010 Outback and 2009 Forester. The 2013 XV Crosstrek also ranked as a finalist in 2012.

2014 Forester in Drive
2014 Forester Turbo
Must-Have Accessories
Click to play
Subaru EyeSight®

In case you missed it! Get a behind-the-scenes look at Subaru EyeSight3 with pro driver Emile Bouret. It's available now on 2014 Subaru Outback, Legacy, and Forester models. Learn more.

Click to play
Fast Lane: Subaru BRZ

Ride with veteran autocross champion Bart Hockerman as he maneuvers his BRZ around the autocross course at the 2013 SIA Subaru Challenge. Find more videos and articles here.

Click to play
10 Years, Zero-waste

We're proud to say that the Subaru of Indiana plant has been zero-landfill for nearly 10 years. See for yourself.

Fog Light Kit, Wheel Arch Molding Kit, Body Side Molding, Ladies First Jacket, Wood Sling Chair

At Subaru, we know you don't slow down for the winter months. So we've put together a collection of Subaru Gear and Genuine Subaru Accessories to help you keep active.

See your Subaru retailer for Genuine Subaru Accessories.

 (a) Fog Light Kit
(b) Wheel Arch Molding Kit
(c) Body Side Molding
(d) Ladies First Jacket
(e) Wood Sling Chair
(f) Kayak Carrier
(g) OIGO Rebel Pack
(h) Basic Survival Kit
(i) Coleman 9-can Soft Cooler
(j) LED Flashlight
  (k) CamelBak® Chill Bottle
(l) Rear Cargo Tray
(m) Rear Bumper Cover
(n) All-Weather Floor Mats
(o) Dreamer Surf Tee
(p) Subaru Spark Tee
(q) Ladies Heart Dip Dye Tee
(r) Ladies Metallic Love Tee
(s) Tie Dye Beach Towel
Kayak CarrierOIGO Rebel Pack Basic Survival Kit, Coleman 9-can Soft Cooler, LED Flashlight, CamelBak® Chill Bottle
Rear Cargo Tray, Rear Bumper Cover All-Weather Floor MatsDreamer Surf Tee, Subaru Spark Tee, Ladies Heart Dip Dye Tee, Ladies Metallic Love Tee, Tie Dye Beach Towel

Feast your eyes on the grand prize winning photo for the Drive Performance Catching Air photo contest!

Congratulations and thanks to Matthew Landers, who photographed this image featuring driver Erika Detota and co-driver Mary Warren in the 2013 Empire State Performance Rally. Clocked at 105 miles-per hour, the all-woman team took 2nd place in its class.

View more winning photos!

Matthew Landers' winning photo of driver Erika Detota and co-driver Mary Warren in the 2013 Empire State Performance Rally

The latest issue of the owner lifestyle magazine from Subaru features:

Open-Water Lifeguard
Vintage Repurposing
Ephemeral Art
Subaru EyeSight
Touring Memphis
Drive Magazine iPad App
Drive Performance

The newest issue of the magazine for Subaru performance enthusiasts includes:

David Higgins: Fitness Program
Performance Auto Solutions
Twin-Scroll Turbocharger
Drive Performance
Now available your iPad®
What You Should Know About Pet Restraints and Safety

Center for Pet SafetySubaru and the Center for Pet Safety (CPS) recently teamed up to conduct rigorous crash testing on commonly available pet safety harnesses using realistic, specially designed crash test dogs.

The crash tests uncovered serious flaws in many of the popular pet restraints currently on the market, with many resulting in catastrophic failure. The performance data will assist in the development of the first harness safety standard and test protocols that will serve as guidelines to the pet products industry.

"Safety for all passengers, including our pets, is very important to Subaru and to our drivers. Selecting the wrong harness could be just as detrimental as not using one at all," said Michael McHale, Director of Communications at Subaru of America, Inc.

Sleepypod's Clickit Utility Harness has been identified as the 2013 Top Performing Harness. To view the full study results please visit

CPS is a non-profit research and advocacy organization dedicated to companion animal and consumer safety.

Did You Know? There are currently no performance standards or test protocols in the U.S. for pet travel products. Subaru is helping to change that!
Sleepypod® Clickit 3 point pet safety harness

We'd love to hear what you think of the Subaru Insider so we can make it your best source for current Subaru news. Leave feedback.

For other customer service-related questions, comments and product information, or to change your address or ownership information click here.


Wanted: Your Subaru love story. Joy rides. Adventures. Love notes. Share your story.

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1Harman Kardon and Aha are registered trademarks of Harman International Industries, Inc.

2Compatible smartphone and free Aha app required. Data provided by smartphone is displayed on navigation screen. Some state laws prohibit the operation of handheld electronic devices while operating a vehicle. Smartphone apps should only be launched when vehicle is safely parked. Aha is a trademark of HARMAN International Industries, Inc. Your wireless carrier's rates may apply.

3EyeSight is a driver-assist system which may not operate optimally under all driving conditions. The driver is always responsible for safe and attentive driving. System effectiveness depends on many factors such as vehicle maintenance, and weather and road conditions. Please remember to turn off EyeSight when going through a car wash. See Owner's Manual for complete details on system operation and limitations.

iPad is a registered trademark of Apple Inc.

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