Three Top Picks, 2015 BRZ wins again, 5-Year Cost to Own award, love stories, tips, clips & more. Enthusiasts Drive Magazine Drive Performance Magazine
Subaru Insider Subaru - Confidence in Motion
Linking Subaru owners to current news and hot topics at Subaru of America, Inc.
In the March 2015 issue:
• Three Consumer Reports Top Picks
• Winner! 5-Year Cost to Own Award
• 2015 BRZ Named a “Best Buy”
• Subaru Sea Otter Classic Returns
  • Subaru Love Promise
• Your Love Story
• Three New Cool Clips
• Insider Tips for Your Subaru
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Subaru Hat Trick: Three Top Picks!
Consumer Reports recently released its 2015 list of favorite vehicles and three Subaru models earned Top Pick ratings. Subaru vehicles climbed to the top of their categories for their high performance in road tests, government and insurance industry crash tests and reliability ratings.
Watch the Consumer Reports video.
Read more.
... And the 2015 People's Pick Winner
Consumer Reports also asked its Facebook® fans to name the best car on the market today. Subaru swept first and second places carrying nearly 50% of the votes!
See the results.
Subaru News
2015 Kelley Blue Book 5-Year Cost to Own AwardAnother Kelley Blue Book Honor!
In the last Insider, we reported that Subaru earned the Kelley Blue Book 2015 Best Resale Value Brand Award and three Subaru models – the 2015 Subaru Impreza, 2015 Subaru WRX and 2015 Subaru Legacy – earned 2015 Best Resale Value Awards in their respective categories1.
Now we are pleased to share that the Subaru brand has also won the 2015 Kelley Blue Book 5-Year Cost to Own Award2, which is based on Kelley Blue Book new car data for the initial 5-year ownership period. This data helps buyers understand what a car will cost beyond its purchase price considering out-of-pocket expenses like fuel and insurance, plus the car's loss in value over time.

2015 Subaru BRZ Named a Best Buy2015 Subaru BRZ Named a Best Buy
Each year, editors of Consumer Guide® Automotive test-drive more than 150 new vehicles and select the top ones in each class as Best Buys. We’re pleased to announce that for the second consecutive year, the Subaru BRZ has earned the Consumer Guide Automotive Best Buy Award in the Sporty/Performance Car category.
Read the review.
Take a BRZ guided tour.

Subaru Sea Otter ClassicSubaru Sea Otter Classic Returns
2015 m​arks the ​25th Anniversary of the Subaru Sea Otter Classic!​ A four-day "Celebration of Cycling," the event is regarded as the world's largest cycling festival. Subaru welcomes nearly 10,000 professional and amateur athletes and 65,000 fans. The 25th Annual Sea Otter Classic takes place April 16-19 at the Laguna Seca Recreation Area in Monterey, California.

Feeding AmericaFeeding America
To celebrate a historic milestone of 513,693 vehicle sales in 2014 and breaking one half million sales for the first time, Subaru will help provide 513,693 meals nationwide through Feeding America and its network of 200 food banks! Read more.

Did You Know?
The annual "Share the Love" event is just one way Subaru supports causes important to our customers, including:
 •  $50 million donated over 7 years
Share the Love
 • 60 wishes granted
 •  7,000 pets adopted
 • 70 national parks protected
 • 1,000,000 meals delivered
 •  600 local charities supported nationwide

Drive Performance 12.1Now Available: Drive Performance 12.1
Read about the BRZ Series.Blue, meet Vermont SportsCar’s Dan Farley, learn about Active Torque Vectoring, check out the Subaru Motorsports App, get the scoop on the WRX STI winner and more! Explore now.
Not getting Drive Performance? Get a free subscription.

Sverre Isachsen & Bucky LasekSubaru Rally Team USA
Sverre Isachsen and Bucky Lasek will lead the rallycross charge for Subaru Rally Team USA in 2015. Both drivers have renewed multi-year contracts with Subaru and will compete in the Red Bull Global Rallycross Championship and X Games Austin.

What is your Subaru story?
Let other Subaru owners know what you enjoy most with your Badge of Ownership. Get yours free.
The Subaru Love Promise is a pledge to do right by the communities in which we live and work. Nowhere is this commitment felt more than through the actions of Subaru retailers. Each month, we’ll share the most inspiring stories about Subaru retailers across the country.
Bountiful HarvestsCommunity Bountiful Harvests
The Peninsula Subaru "Love Garden" in Bremerton, WA, provides hundreds of pounds of produce each year to a local food bank.
Read more.

  Celebrating CourageCommunity Celebrating Courage
Bill McBride Subaru in Plattsburgh, NY, had the honor of fulfilling a young man’s Make-A-Wish® dream to customize his Subaru BRZ. The result was unforgettable.
Read more.

  Happy HeartsCommunityHappy Hearts
Thanks to generous employees and customers at Mike Brown Subaru in Spruce Pine, NC, foster children receive much-needed clothing, shoes and gifts.
Read more.
Does your Subaru retailer go above and beyond, provide exceptional service or support causes that are important to you? We'd love to hear about it.
Share Your Story
Cool Clips
Click to playSno*Drift 2015
Watch Subaru Rally Team USA's David Higgins and Craig Drew blast their brand-new 2015 Subaru STI rally car through the spectator-filled "Bonfire Alley" stage on their way to win the 2015 Sno*Drift Rally.

  Click to playLongevity: The SUBARU BOXER Engine
To honor the recent production of the 15 millionth horizontally opposed SUBARU BOXER® engine3, we give you a closer look at the heart and soul of every Subaru. Read more in Drive magazine!

  Click to playI’d Rather Be …
This commercial asks the question, if there’s something you’d rather be doing, why aren’t you doing it? The new Subaru Outback may be the answer.
An amazing view of the mountains of Acadia National Park
Your Love Story
I am a children's nature book author with eight books in publication and I LOVE my bookmobile! It's a 2013 Subaru Forester. I drive all over the Northwest in my Subaru in all kinds of weather to do book signings, give nature programs and complete research. My husband also loves our Forester. Before the Forester that we purchased in 2013, I had a 2006 Forester and I put many miles on that bookmobile, too. This picture is of our 2013 Subaru Forester in Mount Rainier National Park while I was researching the park for an upcoming book. I guess it's appropriate that our last name is Love!
Donna Love
Seeley Lake, MT
Exclusively for Subaru Owners
Guaranteed Trade-In Program
Guaranteed Trade-In Program The Guaranteed Trade-In Program (GTP) guarantees the trade-in amount you will receive for your qualified Subaru vehicle when a new, later model year Subaru vehicle is purchased.4 Subaru vehicles are eligible for the Guaranteed Trade-In Program beginning after the first 12 months of ownership for a total period of six years from the vehicle's original warranty start date. This is unmatched in the industry!
Get Trade-In Value

Exclusively for Owners
As a Subaru owner, you can get membership discounts, special event perks, free Badge of Ownership, our Guaranteed Trade-in Program and much more. Explore all benefits.
☆ Featured Discount ☆
Free one-year ASPCA® (American Society for the Prevention of Cruelty to Animals) Membership.
Learn more.
Subaru Guaranteed Trade-In Program
Subaru Gear
.75L Eddy Bottle.75L Eddy Bottle
  Knit ScarfKnit Scarf
Mesh Back CapMesh Back Cap
$11.25 $7.30
  Raglan HoodieRaglan Hoodie
Save 10% on Subaru Gear when you use promo code INSIDER2015.
10% off any order; no minimum. Expires 1‌2/31/2015.
Subaru Accessories
Auto-Dimming Mirror The Auto-Dimming Mirror with Compass automatically darkens when headlights are detected from behind your vehicle. It features an electronic compass with a red transflective display that projects the current directions onto the mirror’s surface. Available for most current models.
Find a retailer
  Rear Bumper Cover The Rear Bumper Cover helps to protect the upper surface and leading edge of the rear bumper from scratches and dings when loading and unloading cargo. Available for Outback, Forester and XV Crosstrek models.
Find a retailer
2‌4/7 Online Service Scheduling
Many Subaru retailers now offer convenient online service scheduling. Link directly from a Subaru service reminder or your retailer website. It’s easy and takes less than a minute! Be sure to check out service specials and discounts.
Schedule Service
Insider Tips
Show Your Subaru You Care
It’s not too late make New Year’s resolutions for your Subaru! Subaru partner Liberty Mutual offers some of the best commitments you can make to keep your vehicle in better condition, enjoy a better ride and even save a few dollars.
1. Commit to organizing your paperwork. Take the opportunity to collect all of your driver paperwork where you can easily find it. Keep everything organized in one folder, so you never scramble for those documents again.
2. Clean out your vehicle. If you're motoring around with dozens of pounds of unnecessary tools, books and work-related materials and equipment, you're burning fuel needlessly. Cleaning out your car will maximize your miles per gallon and give you more room for the important stuff.
3. Change the oil and air filter. Oil changes tend to be on a per-mile basis, not an annual schedule, but many people procrastinate. Commit to changing filters more consistently, rather than scrambling to get an appointment each time your odometer rolls up.
4. Give your car a tire checkup. Pay attention to your tires, especially during major weather changes like dropping temperatures in the winter. Measure tire pressure and check the tread on your tires regularly.
5. Drive smarter, not harder. Make a pledge for the New Year to accelerate slowly, stay below the optimal fuel-saver speed (50–60 mph) and get a lot more out of a gallon.
To learn more about Liberty Mutual Auto and Home Insurance, or get a free, no-obligation quote, click here.
Source: Liberty Mutual Group
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  Wanted: Your Subaru love story. Joy rides. Adventures. Love notes.

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Back to Top Three Top Picks KBB Awards Love Promise 10% Off Gear Trade-In Value Cool Clips
1. Vehicle’s projected resale value is specific to the 2015 model year. For more information, visit Kelley Blue Book’s Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.

2. 2015 model-year vehicle’s projected cost to own for the initial five-year ownership period is based on the average Kelley Blue Book 5-Year Cost to Own data which considers depreciation and costs such as fuel and insurance. For more information, visit

3. Includes OEM units.

4. Guaranteed Trade-In Program Value may not be combined with other offers. Customer must take delivery of a new previously untitled Subaru vehicle from a participating retailer inventory prior to vehicle's value expiration date. Only one trade-in offer per new Subaru vehicle purchased. The GTP Value is updated monthly and is available beginning after the first 12 months of ownership, for a total period of six years from the vehicle's original warranty start date. Vehicle values are based on the vehicle conforming to stated condition and mileage criteria found in the "Rules and Eligibility" section.

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