2015 Subaru sedans; 2014 Pet Heroes; the Subaru Love Promise; when to change your air filter & lots more.
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Subaru Insider Subaru - Confidence in Motion
Linking Subaru owners to current news and hot topics at Subaru of America, Inc.
In the October 2014 issue:
• 2015 Impreza Pricing Announced
• 2015 Legacy Tour
• 2014 Pet Heroes
• The Subaru Love Promise

 • Love Every Part Service Event
• Three New Cool Clips
• When to Change Your Air Filter

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2015 Subaru Impreza, starting at $18,195* MSRP
Hello, 2015 Subaru Impreza!
The stylish, fuel-efficient and wicked cool Impreza delivers refined trim and powertrain components, increased safety standards and more intuitive driver details for 2015. Refreshed inside and out, the versatile Impreza is available in a 4-door or 5-door style. Arriving at Subaru retailers soon.

Learn More
Find a Retailer

2015 Subaru Legacy
Take a Tour of the 2015 Legacy
See how far trust can take you in the all-new 2015 Legacy – the longest-lasting mid-size sedan in its class!1 Our new Guided Tour lets you explore colors, trims, cargo capacity, 360-degree views and more. Compare vehicles and trims, shop for accessories and even tune in to owners’ benefits and how-to videos from the comfort of your computer or iPad®.
Explore Now
Read Driving Impressions
Rescue Spokespaw, Annie, with the 2015 Subaru Legacy
Rescue Spokespaw, Annie, poses in front of the official vehicle of the 2014 Pet Philanthropy Circle Pet Hero Awards, a 2015 Subaru Legacy.
Pet Philanthropy CircleSubaru Salutes the 2014 Pet Heroes
Subaru is the proud partner and exclusive vehicle of the Pet Philanthropy Circle Pet Hero Awards since the event began three years ago. The Pet Hero Awards recognize the generous efforts of individuals who make animal welfare their life work.
Watch this video for an up-close look at some of the Pet Hero Award recipients. Learn about the work they do in the animal welfare community and how they continue to make the planet a safer, better place for animals.
Nearly 70% of Subaru owners are pet parents!Did you know?
Nearly 70% of Subaru owners are pet parents! That’s why Subaru actively supports animal welfare initiatives around the world, including The American Society for the Prevention of Cruelty to Animals® (ASPCA®), Pet Philanthropy Circle and Pilots N Paws. (Psst! By driving a Subaru, you support these organizations, too.)
Animal Love a pet? Display your affection for your four-legged friend with the free Animal Badge of Ownership.
October is Adopt-A-Shelter Dog monthSpread the Word!
October is Adopt-A-Shelter Dog month and the ASPCA’s Mega Match-a-thon event presented by Subaru. October 17-19, hundreds of adoptable pets will be showcased at festive adoption events across the country. Learn more.
Since 2008, the ASPCA has granted more than $76 million to over 7,200 shelters, rescues and other animal welfare organizations across the country.
Runner? Cyclist? Endurance rock star? Join Team ASPCA and help fight animal cruelty.
The largest animal rescue event in South Carolina history.
Thomas waits patiently in the back of the Pilots N Paws Subaru Outback before boarding a flight to his forever home in VA.
An Incredible Journey
A few weeks ago, Subaru took part in the largest animal rescue event in South Carolina history. Subaru Insider editor Jennifer Fischer was there and said the experience was life changing. Read her story.

Subaru Love PromiseThe Subaru Love Promise
We believe in making the world a better place. That’s why we build fuel-efficient vehicles in eco-friendly plants. That’s why over the past 20 years we’ve donated more than $50 million to causes we care about and our employees have logged more than 28,000 volunteer hours.
And that’s why we created the Subaru Love Promise. It’s a pledge to do right by the communities in which we live and work. Nowhere is this commitment felt more than through the actions of Subaru retailers. Starting next month, we’ll share the most inspiring stories from Subaru retailers across the country. Stay tuned!
Breast Cancer AwarenessShow your support for Breast Cancer Awareness with the pink ribbon Badge of Ownership. It’s free and our only badge with a splash of color.
Click to playEyeSight® at a Glance
Subaru EyeSight2 Driver Assist Technology can do a lot to help keep you safe on the road. See for yourself in this short demo – then get the latest scoop on EyeSight in Fall Drive!
Click to playSubaru Shines in AWD Wet Test
How essential is All-Wheel Drive on slick roads? Watch how a Subaru sedan compares to four leading competitors in this wet road test.
DriveDrive Magazine
New in the fall issue:
 • Goliaths from Another Age: Coast Redwoods
 • First Drive – 2015 Subaru Legacy
 • 2015 Subaru Model Lineup Tour
 • Touring: Muir Woods National Monument and Sequoia National Park
 • EyeSight Part 2 – Pre-Collision Throttle Management and Braking System
 • The National Register of Historic Places
Get the iPad version.
Exclusively for Subaru Owners
The Guaranteed Trade-In Program (GTP) guarantees the trade-in amount you will receive for your qualified Subaru vehicle when a new, later model year Subaru vehicle is purchased. Subaru vehicles are eligible for the Guaranteed Trade-In Program beginning after the first 12 months of ownership for a total period of six years from the vehicle's original warranty start date. This is unmatched in the industry!
Get Trade-In Value
Men’s Pulse Jacket
Trim and comfortable, the Men’s Pulse Jacket is perfect for fall! It features a zip front, stretch storm cuffs with thumb holes, zip lower front and right chest pockets – even an audio port in the inside left chest pocket. Made from bonded, 8.3 oz., 100% polyester jersey and jacquard fleece. $59.95

Roof Cargo Basket
Constructed of powder-coated steel, the Heavy-Duty Roof Cargo Basket includes mounting hardware, a black stretch net with hooks and a custom fairing to help deflect wind and reduce noise. Crossbar Set required. Consult vehicle Owner’s Manual for total roof load limit.

Moonroof Air Deflector
The Moonroof Air Deflector helps to reduce wind noise and sun glare while driving. For vehicles equipped with optional Moonroof only. Contact your Subaru retailer for specifications, fit and pricing information.
Love Every Part Fall Service Event
As a Subaru owner, you drive one of the safest vehicles built. Keeping your Subaru well maintained is the other half of the safety equation. With fall’s unpredictable weather, maintenance becomes even more important! Subaru makes sure it's done right – with the right tools, factory-trained technicians and Genuine Subaru Parts.
Don’t miss out on “Love Every Part” fall service specials! Make a convenient online appointment today with your Subaru retailer.
24/7 Online Service Scheduling
Many Subaru retailers now offer online service scheduling. Easy and convenient, online scheduling allows you to link directly from a Subaru service reminder or your retailer website. It takes less than a minute – just choose your service and select from a list of available times. You can choose to drop your vehicle off, wait at the dealership, and take advantage of other available services. Be sure to check out service specials for money-saving discounts!
Love Every Part Fall Service Event
Click to play
Memory Lane – Behind the Scenes
Two days. 14 hours of footage. 32 crew members. Four actors. One curious dog. All for 60 seconds of commercial! Get a peek behind the scenes with this exclusive video about the making of the Subaru Outback commercial "Memory Lane.” Then watch a special extended version of the final result.

Click to play
Launch Control: Season 2, Episode 10
Launch Control is back and Subaru Rally Team USA is only half way through their season at GRC Charlotte. Bucky Lasek and Sverre Isachsen start the event with heat wins, but can they convert that to a podium finish? Watch now.

Click to play
Sweet Success
Christina Tosi got her start by driving around NYC to hand deliver confections and cookies to customers in her Subaru Legacy, the original Milk Bar delivery vehicle. Now, she's a celebrated chef and founder of cult favorite sweets shop, Momofuku Milk Bar, with retail locations across North America.
Genuine Subaru cabin air filtersYour Cabin Air Filter – What it Does. When to Change it
Fall Car Care Month in October brings attention to the importance of car care and preventative maintenance. One often-neglected wear item is the cabin air filter!
The cabin air filter acts as a screen to protect the heating, ventilation, and air conditioning system from outside elements that could harm it, while simultaneously filtering the air you breathe.
Your vehicle’s cabin air filter should be replaced every 12,000 miles for MY 2015 and 7,500 miles for MY 2014 and older.
Breathe easier
Genuine Subaru cabin air filters provide a crucial line of defense against airborne contaminants, trapping them before they enter your Subaru HVAC system or the lungs of anyone in the vehicle. You may notice restricted air flow when it’s time to get changed.
Feel free to ask your Service Advisor to show you your vehicle’s worn filter. You may be shocked by what you see – leaves, twigs, insects, soot and grime can cover the entire surface and contaminate incoming air! Find a Subaru retailer.
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* Manufacturer's suggested retail price does not include destination and delivery charges, tax, title and registration fees. Destination and delivery includes handling and inland freight fees and may vary in some states. Prices, specifications, options, features and models subject to change without notice.
1 Based on IHS Automotive/Polk U.S. total new light vehicle registrations in the model years 2004 through 2013 (through October 2013) in the non-luxury traditional midsize sedan segment for models which have been on the U.S. market for the entire ten-year time period.
2 EyeSight is a Driver Assist Technology which may not operate optimally under all driving conditions. The driver is always responsible for safe and attentive driving. Technology effectiveness depends on many factors such as vehicle maintenance, weather and road conditions. See Owner's Manual for complete details on system operation and limitations. Please remember to turn off EyeSight when going through a car wash.
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